Tony Seatts, Regional Talent Acquisition Manager at HUB International, Joins Ranks of Certified Professional Motivators Analysts

Grand Rapids, MI – February 20, 2025

Priceless Professional Development is pleased to announce that Tony Seatts, Regional Talent Acquisition Manager at HUB International, has successfully completed training and is now a Certified Professional Motivators Analyst (CPMA). This classification certifies that Mr. Seatts is an expert in applying Motivators methodologies to enhance coaching and professional development, including superior analysis and utilization of the Motivators assessment to create impactful results for both leaders and their teams. 

“Having achieved the CPMA certification, Tony is expertly prepared to utilize the leading scientifically-based behavioral assessments and proven Motivators methods to coach and accelerate professional development,” said Suzie Price, founder of Priceless Professional Development.      

Mr. Seatts said, “This training and certification gives me the confidence to better interpret the drivers and top interests of candidates. I can ensure that we are hiring for Job Fit every time.”

Workplace Motivators is a powerful assessment tool that is used to measure a person’s top drivers and interests. It is often used alongside DISC to determine job fit and build individual and team awareness for better work and life satisfaction. The Motivators assessment does NOT measure education, experience or intelligence, it only measures internal values and interests. 

About HUB International HUB International - Established in 1998 through the merger of eleven Canadian brokerages, has evolved into a leading North American insurance brokerage. Headquartered in Chicago, Illinois, HUB offers a comprehensive suite of services, including business and personal insurance, employee benefits, retirement, and wealth management solutions. With over 19,000 employees across more than 650 offices, HUB ranks as the 5th largest insurance broker globally. The company's mission is to protect and support the aspirations of individuals, families, and businesses, while empowering its employees to make a difference in their communities. HUB's core values—entrepreneurship, integrity, teamwork, accountability, and service—guide its commitment to providing tailored solutions and unrelenting advocacy, ensuring clients are prepared for tomorrow's challenges. Learn more at https://www.hubinternational.com.

About Priceless Professional Development - Priceless Professional Development, founded in 2004, is a facilitation and consulting firm dedicated to assisting leaders in hiring and promoting the right talent, as well as cultivating a high commitment, low drama, wake up eager workforce. By leveraging assessment science, founder Suzie Price and Priceless Professional Development aim to reduce turnover and enhance productivity. Their services encompass hiring assessments, coaching, and targeted training programs designed to align employees' strengths with organizational goals. Priceless Professional Development offers certifications in DISC, Workplace Motivators and TriMetrixHD. Learn more at www.pricelessprofessional.com/certification.